Sam Krueger

On November 16, 2017, the NJ Tech Council held its 21st Anniversary Awards Celebration to recognize and celebrate the region’s technology and life science businesses for their accomplishments in leadership, innovation and collaboration. Watch Wylei CEO Meg Columbia-Walsh accept the award for Innovative Tech Company of the Year.

Founded: 2013

Headquarters: Jersey City, NJ

Number of employees: 21

Specializes in: Predictive artificial intelligence (AI) cloud-based machine learning and marketing automation. Designed to enable the creation and delivery of real-time, personalized content to engage 50 percent more buyers per marketing campaign. Works across channels including email, video, social, Facebook and the web.

Was this the original name? Yes.

Who named the company? The name Wylei came from a collective brainstorming of the company founders. Our founders were from MIT and Harvard, and the company was born out of incubation by Aspire Ventures.

How and why did the company take on this name? Wylei means “When You Least Expect It” which describes how Wylei’s technology will wow you when you least expect it.

What names did you consider before this name and why were they not chosen? Other names were not considered.

What tech company names do you envy and why? Envy? Not really. We feel our name is unique, and it speaks to who we are. We strive to always be the best in what we do.

Wylei: What’s in a Name? (PDF)
Read the full CMS WiRE article here.

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